Adam Rubenstein, co-founder and CEO of Traq.ai, continues his conversation with Dr. Willy Bolander in The Sales Lab. Topics covered include the importance (and difficulty) of maintaining visibility into your salespeople's customer conversations, the nature of coaching (telling salespeople how to do things, not just what to do), and treating sales calls like a football coach might treat a game film. We also discuss Adam's journey from English major to tech entrepreneur. Part 2 of 3.
This episode is sponsored the International Collegiate Sales Competition (www.icsc-fsu.com). Every November, Florida State University hosts the world's largest sales roleplay and sales management case competition in sunny Orlando, Florida. If you're a student looking to differentiate yourself and secure your dream job in sales, a marketing or sales professor looking to show off your students and connect them with great opportunities, or a sales manager or recruiter looking to acquire top sales talent, come join us!
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